Rachel Greenhouse will share her top BRANDING ESSENTIALS (The 3 Ds of Branding) in an interactive presentation (approx. 30-minutes long) and will lead the group in DISCOVERING DIFFERENCE through a clarifying and inspiring COLLAGE PROJECT. This workshop is suitable for anyone seeking deeper clarity and awareness, whether related to one’s self/strengths/identity (personal brand) or that of a business or organization (professional brand.) It’s for people willing to explore below the surface and market from the heart.
“If only I’d known my differentness would be an asset, then my earlier life would have been much easier.” ― Bette Midler
Branding is self-awareness. Discovering and articulating what makes you naturally stand out from the rest is what BRANDING is all about. In our post-consumer world where options abound, brand clarity–whether for an organization or an individual–has immeasurable value.
The result of a powerful brand is clarity, confidence and an even stronger guiding purpose. Powerful clarity about your self and your brand is what you need to make insightful, intentional decisions about your future.
Identifying how to authentically share your “difference” with others is the essence of marketing and connection, so unless you take the time to understand your brand first, your promotional, networking and job-search efforts can feel like endlessly spinning your wheels.